As marketing professionals specializing in entertainment, we act as our clients' trusted partner — working alongside them from strategy through execution.
Hands-on experience100+ titles
Hit track record30M+ downloads
Clients supported250companies
01Hands-on experience with 100+ titlesOur support draws on years of doing the work ourselves, mainly in mobile game marketing.
02Independent — not an ad agencyWe aren't tied to any media or ad product, so as your trusted partner we pick whatever works best.
03Industry network and communityThrough organizing GAME FUTURE SUMMIT and running our own media, we're connected with game companies and marketers across the industry.
TEAM
Our team
Motoi SatoCEO
Joined DeNA Co., Ltd. in 2011 and has worked in mobile business marketing ever since. For Othellonia, he led one of the largest YouTuber-driven marketing campaigns in Japan. After heading DeNA's marketing division, he went independent in 2018.
After Opt Inc. and Peroli, Inc., she joined DeNA Co., Ltd., where she led YouTuber marketing, launched new IPs, and headed marketing for popular IP titles. She joined MOTTO in November 2019.
Even when the problem isn't clear yet, we work with you to pin down what needs solving, then stay by your side as your trusted partner from strategy through execution.
Lack of strategy & executionLack of experience & market dataLack of resources
Identify the problem to solve first
StrategyExecutionTeam
IndustriesGamesAnimeEntertainment servicesMarketing solutionsand more
Strategy & market analysisWe build your strategy — from goals and targets down to KPIs — using our own frameworks.
Execution supportAs part of your team, we plan and run initiatives based on the strategy and measure the results.
Team buildingWe help solve organizational challenges, from setting up a marketing team to developing its members.
A good fit if you…
don't know where to start with marketing, or what to prioritize
are struggling to grow your business
don't have a clear strategy — or can't carry it through
lack the experience or market data needed to make decisions
don't have enough people to dedicate to marketing
want advice from an independent partner, not an ad agency
02 | Services & Solutions
Marketing Services
Hands-on marketing work, delivered as a service.
Promotion
Social media marketing strategyWe help you plan marketing strategies that make the most of social channels such as your official X account and Discord.
YouTube marketingFrom YouTube strategy to YouTuber tie-ups and gaming streamer campaigns — we stay committed all the way through performance analysis.
B2B marketing supportWe support sales and marketing for services and tools aimed at the game industry, through our industry network, events, and media.
Analysis, Research & Training
Japan & global market reportsReports analyzing downloads and revenue for your target genres and competitor titles, broken down by country and region.
Social media marketing strategy
Fan marketing
YouTube marketing
B2B marketing support
Japan & global market reports
SAKURISA
Marketing training
Speaking & moderation
